Accelerators is LCA’s new series designed to spark the conversations that matter.
We’ve designed these sessions to drive forward-thinking conversations about comms, culture, and communities- each session combining expert insight with open dialogue with our audience.
To be the first to know about our next event, click here.

Next Event

Workplace Wonderlands – office marketing redefined.

Register your interest now for our next free Accelerators event (date TBC).
Offices today offer the moon on a stick: workplace wonderland emporia filled with everything you could want and more.

An office sauna, dog parlour or innovation ecosystem is good news for marketers, but does amenity ‘one up-man-ship’ convert to leasing? What do people really want, and how can investors, developers and agents use consumer trend forecasting to get ahead of shifting occupier expectations?

With insight from leading workplace commentators and industry experts, our next Accelerators will examine office marketing strategies and interrogate the possibilities of new media and the opportunities for highly targeted outreach that digital-first communication presents. Join us to debate what occupiers truly value – from location and connectivity to culture and community – and find out how to stand out in a crowded marketplace.

Date TBC – register to be the first to know.

The Accelerator

Expert insight, intelligence gathering and knowledge sharing is in LCA’s lifeblood and ensures that our clients receive the highest quality strategic advice and counsel.

With our passionate understanding of politics and public policy, together with the societal and economic trends that shape the built environment, we provide unparalleled advice to our clients.

Through regular and customised briefings and events, we help to navigate through what can be a confusing and fast-changing landscape.

Accelerator Insights

There’s no place like Brick Lane

There’s no place like Brick Lane

In recent years, pop culture has been spilling into our cities in increasingly physical ways. What once lived on the big screen and within fan communities, now appears on pavements, high streets and public spaces.

read more
4 media shifts set to shape 2026

4 media shifts set to shape 2026

After another whirlwind year of global headlines, political shifts and cultural comebacks, the media landscape feels more fluid – and more fragile – than ever.

read more
If we build new towns for the young, we’ll fail our future

If we build new towns for the young, we’ll fail our future

When the government unveiled its shortlist for the next wave of new towns – Enfield, Greenwich, Tandridge among them – the imagery was familiar: families cycling through green corridors, children playing in sun-lit parks, and young households finally finding the homes they’ve been priced out of elsewhere.

read more
Beyond the Turnstiles

Beyond the Turnstiles

FC Barcelona returned to the Camp Nou this weekend. Backed by 45,000 fans in the terraces the Catalan side played host at their usual home for the first time in over 900 days.

read more
Capturing the chaos

Capturing the chaos

In recent years, rave culture has found its way into the gallery. Once the soundtrack to underground nights and hidden warehouses, it is now the subject of exhibitions, installations and retrospectives.

read more
The Affection Deficit

The Affection Deficit

In an age of efficiency and automation, human connection has become the new luxury. Discover how design and storytelling can rebuild our sense of belonging.

read more
Student cities re-imagined

Student cities re-imagined

A recent Times column warned that unless universities reform, students may start to “downgrade” them – opting for more flexible or cost-effective routes through higher education.

read more
From editors to algorithms

From editors to algorithms

A study recently published by Ofcom has taken the communications and media ecosystem by storm. The study reveals that people spent 4% less time watching broadcast TV in 2024 than the previous year, with average viewing time dropping to 2 hours 24 minutes a day.

read more
UK life sciences hit rethink mode

UK life sciences hit rethink mode

The life sciences real estate landscape is at a moment of recalibration. On paper, the UK retains many of the fundamentals that have made it a magnet for biotech and pharma – world-class universities, strong research networks and the NHS as an anchor customer for many hubs and clusters.

read more
From the Court to the Campaign

From the Court to the Campaign

I have been at LCA for a long time. But I knew this was the job for me, when, on my first day I was sent out on the road to help manage a campaign to encourage hard to reach Londoners to vote.

read more
A year on from the riots

A year on from the riots

The end of the July marks a year since 29 anti-immigrant demonstrations and riots erupted across 27 towns and cities across the UK.

read more

Past Events

Accelerators: The Art of Place

Accelerators: The Art of Place

This month we explored how street art has evolved from a tool of rebellion into a medium for storytelling, community connection and placemaking. Our most recent Accelerators asked how a street art evolution is shaping the way brands and developments communicate with audiences, and where better to have this debate than in our co-host Global Street Art, incredible headquarters in Old Street.

Accelerator safe houses event

Accelerators: Safe as Houses

When talking about safety, it's important to interrogate the stories we tell, and the stories we don't. The role media, communications and the public consciousness play in fuelling and quelling our fear is crucial to how we perceive safety.